Archive | February, 2009

The best investment you’ll ever make

Over the last six months, I’ve been asked many times by colleagues, friends and family why I spend so much time on Twitter and other online channels.  My one word response: Relationships. Like nothing we’ve ever seen before, tools like Twitter allow you to connect, share and collaborate with fabulously smart, creative and interesting folks  Read more »

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PR Rock Stars: A conversation with Rachel Kay

I met Rachel just a few short months ago on Twitter chatting about advice for young PR grads. Over the last few months we’ve shared thoughts on the PR industry, brainstormed ways to engage our PR colleagues and discussed the ins and outs of the golf business during her trip to the PGA Merchandise Show  Read more »

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Throwing my hat in the Journchat ring…

At the suggestion of a few friends and colleagues, I am throwing my hat into the proverbial ring for moderator consideration during next Monday’s Journchat. Sarah: If selected, I can only hope to be 1/100th the moderator you have been since you founded Journchat. You have set the bar remarkably high! Thanks again for this  Read more »

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Social Media and Not-for-Profits: The perfect marriage?

I’ve had several conversations with leaders at local not-for-profits lately and one theme continues to emerge: How can we use social media tools to further our organization’s vision and help us make a difference in the communities we serve? I currently consult with two not-for-profit organizations and for both social media can and will play  Read more »

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PR Rock Stars: A Conversation with Greg Swan

You hear something once, you may dismiss it. You hear it twice, your ears start to perk up. You hear it three times, you start to believe the hype. This has been my experience in getting to know Greg Swan, digital strategy manager with Weber Shandwick here in the Twin Cities. Over the last few  Read more »

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Hello world!

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7 ways to hone your consulting skills

Like many in the PR/communications business, I’ve been on both sides of the table. As the consultant, you’re looked to for fresh ideas and sound advice. On the corporate side, you’re more accountable for the organization’s results and feel a little more connected to your employer. After all, you’re on the “inside.” But, after sitting  Read more »

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PR Rock Stars: A conversation with LeeAnn Rasachak and Sarah Ryder

My first two conversations in the “PR Rock Star” series have been with fairly seasoned PR pros–David Mullen and Lee Aase. Today, I’d like to highlight two younger pros and a couple of the real up-and-coming PR stars in the Twin Cities community–LeeAnn Rasachak and Sarah Ryder. If you’re on Twitter, you may know them  Read more »

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The PR Industry: Trusted business advisors or glorified party planners?

A few days ago, I found myself in a good discussion with my PR colleague Allan Schoenberg around the legitmacy of public relations as an industry. Allan was lamenting that yet another network TV series this winter may portray the PR profession in a somewhat negative light. I immediately responded by saying this has been  Read more »

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Twin Cities PR/communications pros online

As promised, below you’ll find the updated list of Twin Cities communicators online (Twitter and blogs). With your help, this list grew massively from just last month. Again, standard disclaimer: This is by no means meant to be an end-all-be-all list. It’s a work-in-progress and a resource for us all. So please, if you know  Read more »

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