For a moment, playback to last November. Life was a lot different. We just voted in a new president. Florida had not won it’s second college football national championship in three years yet. And the economy was in the tank. OK, maybe not *everything* has changed.
Life was a lot different in the world of social media, too. For those of us who live and breathe in this space, we know it operates at a whole new speed. So, I thought we’d have a little fun with this and look at some of the trends and changes we’ve witnessed in the last six months:
Social Media Rock Star
November–Chris Brogan (still a rock star, by the way–always will be)
April–Amber Naslund (too many to name, but Amber’s definitely a star of stars)
Ready to knock the door down
November–Shannon Paul (let’s face it, she’s knocked the door down, barged on through and is on to the next room already)
April–David Mullen (big things ahead for this fella–especially given his announcement yesterday)
November–Tweetdeck
April–Seesmic Desktop
Overused Social media buzz-phrase
November–Web 2.0
April–Conversation (maybe I need to change the title of this blog)
Fastest growing social network
November–Facebook
April–Twitter (1,300% growth year over year)
Social networks used for social good
November–David Armano helping a homeless mother of 3 (even though it was really in January)
Most over-hyped trend
November–Parents joining Facebook
April–Celebrities joining Twitter
Social media best practice
November–Transparency
April–Listen, then engage
Most popular Twitter celebrity
November: Shaq
April: Ashton Kutcher
Twitter’s Sweetheart (full disclosure: Scott Hepburn’s phrase, not mine)
November: Rachel Kay (A soft spot in my heart for Rachel)
April: Lisa Hoffmann (I couldn’t resist, Lisa!)
Social Media Darlings
November: Comcast (Frank and crew are still rocking it)
April: Southwest Airlines (Gotta give huge love to my SWA friends for flying me to BlogPotomac in June!)
Social Media Phenomenon
November: HARO (still going strong)
April: Twitter chats (Journchat, blogchat, gno, smbiz, etc)
What categories would you add? What did I miss?
Subscribe to Communications Conversations by Email
I'd add the word "engagement" to April's overused Social media buzz-phrase, as in Return on Engagement.
- spam
- offensive
- disagree
- off topic
LikeGreat snapshot of the evolution of Twitter in just a short span of time. Excited to see what new trends pop up in the next several months.
One question - does this mean I'm a has been?! :) Ha ha! Thanks Arik.
- spam
- offensive
- disagree
- off topic
LikeArik,
This is great fun. :) But Brogan wins in the hair department. I'll write a check for charity, but shaving my head? I'll leave that to the true rockstars. :)
Cheers,
Amber
- spam
- offensive
- disagree
- off topic
LikeHaving joined Twitter at about the same time as you, I can totally relate to this post. I'd be curious to see a list of predictions for 3 or 6 months out:).
Thanks Arik!
Matt Batt (@storyassistant)
- spam
- offensive
- disagree
- off topic
Like