Archive | July, 2010

The art of blog commenting

30. July 2010

44 Comments

Share We’ve all heard it before–the best part of many blogs isn’t the posts. It’s the comments. Why? Because the comments represent the real discussion board. People with varying viewpoints adding valuable content. Folks starting productive conversation threads that go in a different direction from the original post. And people leaving tips and tools that [...]

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Digital case studies: Punch Pizza

28. July 2010

15 Comments

Share If you live in the Twin Cities metro area, you know all about Punch Pizza. The pizza. The oven. The salads. It’s hands down my favorite pizza in the city–let’s just get that out of the way right now (see disclosure below). But, Punch has also been somewhat of an early adopter when it [...]

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Momentum growing for Minnesota Blogger Conference

26. July 2010

24 Comments

Share In May, we announced an official date and time for the  first-ever (to our knowledge) Minnesota Blogger Conference. To refresh, this is an event aimed at bringing the Minnesota blogging community together for both education/training and networking (sorry, I know that’s a bad word for it) opportunities. I’m co-organizing the event with Melissa Berggren–and [...]

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5 reasons WordPress is a great Web tool for non-profits

22. July 2010

5 Comments

Share Let me preface this entire post by saying I’m in no way, shape of form a Web developer. My role on most web-related projects I’ve been a part of during my career (including my current role) has been focused on strategy and content. I partner with people much smarter than me in web development [...]

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11 steps to building an effective blogger outreach list

21. July 2010

51 Comments

Share If you work in the arena of what I like to call “digital PR”, chances are you’ve probably put together a blogger list or two on behalf of your client or organization. But, because the tools just don’t exist yet to put these lists together in a timely, efficient fashion, it’s a somewhat manual [...]

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5 solutions to the Facebook birthday dilemma

19. July 2010

15 Comments

Share I wanted to have a little fun with today’s post and reflect back on something that was gnawing at me a bit this past weekend. My wife had a birthday yesterday. Wasn’t a milestone birthday, but birthday’s are always a big deal in our house. And, they’re usually quite a big deal on Facebook, [...]

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5 new LinkedIn group features and why they matter

15. July 2010

11 Comments

Share As a social networking business tool, LinkedIn is definitely growing on me. At the outset, I knew LinkedIn was a great way to research potential clients and PR and marketing managers within those organizations. I also knew it was a fantastic way to grow my professional community. I’ve met a number of very smart [...]

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4 keys to to building a social media editorial calendar

12. July 2010

17 Comments

Share Talk to any number of folks including Kristina Halvorson or Joe Pulizzi and they’ll likely tell you the key to any effective social media strategy is a solid and well-planned content strategy. Content is the engine that drives your social media mother ship. There’s virtually no question about that. The real issue is how [...]

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5 life-changing lessons I learned from Keith Ferrazzi

9. July 2010

5 Comments

Share A little over a year ago, I had somewhat of a transformational career moment. And, in large part, it came from the motivation caused by reading one book: Never Eat Alone by Keith Ferrazzi. On vacation my wife and I like to relax. So, we often plow through a book or two on our [...]

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Blog list posts: Popularity contest or community building tool?

6. July 2010

0 Comments

Share If you’re a new reader to Communications Conversations (thank you for stopping!), you’ll soon learn I’m a huge fan of lists. I think they’re tremendous community building tools–and great resources for all. But, before I launch into my full rant, read the entire post over at my friend (and newly minted PR Readers’ Choice [...]

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Five Good Minutes: A conversation with Erica Mayer

6. July 2010

1 Comment

Share In this short conversation, Erica Mayer, “predator” at WCCO news (she explains in the clip) and prominent do-gooder online, talks about lessons learned from her recent Charity Water campaign, how she uses social tools in the newsroom and tips for making a difference for non-profit organizations. Subscribe to Communications Conversations by Email

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