Archive | June, 2011
How to make the most of your coffee meet-ups
Share With so much talk about using new media tools to network in today’s environment, I think we sometimes forget that a good, old-fashioned coffee meet-up can be the most powerful networking tool you have in your arsenal. Yet few people “execute” the coffee meet-up as well as they could. There can and should [...]
Continue reading...How to generate social content that gets clicked
28. June 2011
Share Over the last two years, I’ve had the amazing fortune to work with more than 20 different organizations in helping them either develop their social media strategy, help them get smarter about online marketing or assisting them in developing social content. That last one’s the tough one. As I’ve discovered, it’s not so [...]
Continue reading...7 Ways Facebook Could Damage Your Business
24. June 2011
Share The following is a guest post from David Murton, a young man who sent me a very good pitch for a guest post a while back (see my Pitch Me page for how to do this well). David pitched me on a topic you don’t hear discussed too much–how Facebook can damage your [...]
Continue reading...8 social media Slideshare presentations to bookmark now
23. June 2011
Share Slideshare. It’s one of the more underulitized content tools on the Web today. But, it’s also one of the best resources in terms of pure content. Go search Slideshare sometime for a particular topic–it’s full of decks from great minds across the world. So, I thought I’d curate some of the better Slideshare presentations [...]
Continue reading...PR Reader’s Choice Blog Finalists Set!
22. June 2011
Share The finalists are set for the 2011 PR Readers’ Choice Blog Awards! The voting began last Monday, June 13 and extended through last Friday, June 17. Disappointingly, there were only 16 total nominations this year–that’d down from 185 comments with nominations last year. Not sure what that says about the awards or general recognition [...]
Continue reading...14 social media stats for your next presentation
20. June 2011
Share People are crazy about social media statistics. It seems like research, PR and publishing firms are coming out with new studies virtually every week. These stats often blow our minds–and we often use them to fuel blog posts, Facebook updates and tweets. We also use them for our presentations. Whether it’s a presentation [...]
Continue reading...4 ways brands can start using Instagram
17. June 2011
Share Little known fact about me: I’m a huge wannabe photog. And when I say “wannabe photog”, I mean “I completely suck but I love the framing, design and creativity that goes into putting together a killer shot.” I’ve never owned a great camera. I’ve never taken a photography class. And, I really don’t [...]
Continue reading...The Blue Key Campaign: A blogger outreach case study
15. June 2011
Share I don’t get pitched all that much. But, I probably get a handful of pitches or inquiries a week through this blog. And, as I’ve said a number of times before, most of those pitches could use a little work and/or thought. But a little over a month ago, I got a pitch [...]
Continue reading...Ethical social media dilemmas: What would you do?
13. June 2011
Share If there’s one topic we don’t talk enough about online it’s social media and ethics. Actually, it really doesn’t surprise me. We don’t talk about PR and ethics as much as we should either. And, as we all know, social media is really just an extension of PR (and marketing, among other disciplines). Nevertheless, [...]
Continue reading...Third Annual PR Reader’s Choice Blog Awards
10. June 2011
Share Two years ago, I started the PR Reader’s Choice Blog Awards. The motivation was simple: There were all sorts of blog awards, but none specifically chosen by bloggers and online participants. So, I started an awards program that’s based entirely on community participation and voting. Over the last two years, a number of [...]
Continue reading...6 ways to make the most of your Instagram experience
8. June 2011
Share Within the last month, I bought my first iPhone (the white iPhone 4). I had been a Droid user for two years, but it was time to make the switch. After all, we’re a fully integrated Mac family (iMac, two Macbooks, iPad and an ATV). So, for the last month, I’ve been experimenting [...]
Continue reading...What elements should you include in your email signature line?
6. June 2011
Share One of my biggest professional pet peeve’s is when I can’t find direct contact information in someone’s email. It happens more often than I’d care to admit. Since we rely so heavily on email communication in today’s business environment, it just seems to be table stakes to me: Include your email signature in all [...]
Continue reading...6 Posterous blogs you should be following–and why
3. June 2011
Share While this blog is built on WordPress, and I typically recommend most clients use the platform for various reasons, Posterous has always been a blog tool I’ve been somewhat enamored with. In fact, I’ve created numerous Posterous blogs over the last couple years as a way to play with and test the tool (including [...]
Continue reading...Social Media Case Study: Feed My Starving Children and Facebook Groups
2. June 2011
Share Disclosure: Feed My Starving Children is a client of ACH Communications. I started working with Feed My Starving Children late in 2010. They’re a great client–the only non-profit I currently work with. And, working for an organization that makes the kind of difference this one does, well, that makes you feel pretty darn [...]
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- Second Annual PR Reader's Choice Blog Awards
- What's behind the Pinterest craze? 15 super-users share their thoughts
- The PR Reader's Choice Blog Award winners
- 29 terms we obvi need to totes elims from our lexi forevs
- The 13 most fascinating people (in digital PR/marketing) in 2012
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30. June 2011
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