A couple weeks ago, Twitter unveiled its new “header” functionality. Very similar to the header image on Facebook’s Timeline. So, relatively (I stress “relatively”) big news for brands, right?
But since that unveiling we really haven’t seen a lot of examples of which brands are using the header image. I mean, I’ve see the Ryan Seacrest example about 4 million times in the last two weeks–we get it, Ryan Seacrest is creative. Enough already.
So today I thought I’d share 25 examples of what other brands (NOT named Ryan Seacrest) are doing with the new Twitter header.
What was interesting as I researched these examples is how many brands have NOT updated to the new Twitter header yet. I thought this would be a welcomed opportunity for brands, but maybe not. Maybe brands are taking their time and getting their header image just right with their creative teams. Or, maybe many brands are waiting to see what other brands are doing?
If that’s the case, again, here’s 25 examples of what I’ve seen out there so far:
Clif Bar
CME Group
Delta
Dominos
Ebay
Etsy
Ford
Google Analytics
Gatorade
Home Depot
Hubspot
Lululemon
Marvel
MTV
NASA
Pandora
Red Bull
Snapple
Sony Electronics
Starbucks
Southwest Airlines
Taco Bell
Threadless
@prtini Me too. I’m liking what @katespadeNY has done to their Twitter header in conjunction w/ #artofthedot campaign. cc @arikhanson
@prtini Me, too. Most keeping it pretty basic so far…
Check out this TV network: @sportsmanchnl (disclosure: they are my client) they use the top part for general branding the sidebar changes with whatever promotion is happening.
The @Delta one is my favorite. Very cool. @jeffreylcohen 25 Twitter brand header examples | http://t.co/wsnEC3yH
Well this is very interesting indeed.Would love to read a little more of this. Great post. Thanks for the heads-up.This blog was very informative and knowledgeable.
http://pictoguard.com/
Very interesting ideas. I like these examples. Looks like a great way to share your message. Thanks for sharing.
Jamie@ <a href=”http://www.allpointspr.com”>Franchise Public Relations</a>
@ThePRCoach I was kinda surprised no one had done it yet…
@ThePRcoach @arikhanson Wow! Must give mad props to @digitalmktggirl for creating our header.
@SonyElectronics Kudos to @DigitalMktgGirl for the cool Sony business header on Twitter http://t.co/FQDRG1bp
RT @SocialFulcrum: 25 Twitter brand header examples – Have you set yours up yet? http://t.co/qFnsUzpH
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Pretty good post. I just stumbled upon your blog and wanted to say that I have really enjoyed reading your blog posts.Any way Ill be subscribing to your feed and I hope you post again soon.
Great headers! All are unique and command attention!
http://buyvccforpaypal.wordpress.com/2013/06/25/buy-vcc-for-paypal-but-where/
Very nice looking twitter profiles!