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Tuesday, October 2, 2012 / Published in Case Studies, Online marketing strategy

25 Twitter brand header examples

A couple weeks ago, Twitter unveiled its new “header” functionality. Very similar to the header image on Facebook’s Timeline. So, relatively (I stress “relatively”) big news for brands, right?

But since that unveiling we really haven’t seen a lot of examples of which brands are using the header image. I mean, I’ve see the Ryan Seacrest example about 4 million times in the last two weeks–we get it, Ryan Seacrest is creative. Enough already.

So today I thought I’d share 25 examples of what other brands (NOT named Ryan Seacrest) are doing with the new Twitter header.

What was interesting as I researched these examples is how many brands have NOT updated to the new Twitter header yet. I thought this would be a welcomed opportunity for brands, but maybe not. Maybe brands are taking their time and getting their header image just right with their creative teams. Or, maybe many brands are waiting to see what other brands are doing?

If that’s the case, again, here’s 25 examples of what I’ve seen out there so far:

Clif Bar

 

CME Group

 

Delta

Dominos

 

Ebay

Etsy

Ford

 

Google Analytics

 

Gatorade

 

Home Depot

 

Hubspot

Lululemon

 

Marvel

MTV

 

NASA

 

Pandora

 

Red Bull

 

Snapple

 

Sony Electronics

 

Starbucks

 

Southwest Airlines

 

Taco Bell

 

Threadless

 

Twitter

 

Virgin America

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Tagged under: twitter header, twitter header brand examples, twitter header examples, twitter header image

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15 Comments to “ 25 Twitter brand header examples”

  1. arnett_la says :
    at

    @prtini Me too. I’m liking what @katespadeNY has done to their Twitter header in conjunction w/ #artofthedot campaign. cc @arikhanson

  2. arikhanson says :
    at

    @prtini Me, too. Most keeping it pretty basic so far…

  3. ladysportsman says :
    at

    Check out this TV network: @sportsmanchnl (disclosure: they are my client) they use the top part for general branding the sidebar changes with whatever promotion is happening.

  4. joshkimber says :
    at

    The @Delta one is my favorite. Very cool. @jeffreylcohen 25 Twitter brand header examples | http://t.co/wsnEC3yH

  5. stanleymathis98 says :
    at

    Well this is very interesting indeed.Would love to read a little more of this. Great post. Thanks for the heads-up.This blog was very informative and knowledgeable.
     
    http://pictoguard.com/

  6. JamieAllPointsPR says :
    at

    Very interesting ideas. I like these examples. Looks like a great way to share your message. Thanks for sharing.
    Jamie@ <a href=”http://www.allpointspr.com”>Franchise Public Relations</a>

  7. arikhanson says :
    at

    @ThePRCoach I was kinda surprised no one had done it yet…

  8. SonyElectronics says :
    at

    @ThePRcoach @arikhanson Wow! Must give mad props to @digitalmktggirl for creating our header.

  9. ThePRCoach says :
    at

    @SonyElectronics Kudos to @DigitalMktgGirl for the cool Sony business header on Twitter http://t.co/FQDRG1bp

  10. MotivatorsPP says :
    at

    RT @SocialFulcrum: 25 Twitter brand header examples – Have you set yours up yet? http://t.co/qFnsUzpH

  11. 25 Twitter header photos to inspire you (From PR Daily) | Danny Kushmer says :
    at

    […] Hanson is principal of ACH Communications. He blogs at Communications Conversations, where a version of this article originally […]

  12. Web Evangelism Bulletin – October (i) 2012 | LOVE2020 says :
    at

    […] USING THE NEW TWITTER header option:http://www.arikhanson.com/2012/10/02/25-twitter-brand-header-examples/ […]

  13. Viking propeller says :
    at

    Pretty good post. I just stumbled upon your blog and wanted to say that I have really enjoyed reading your blog posts.Any way Ill be subscribing to your feed and I hope you post again soon.

  14. MiltonD77 says :
    at

    Great headers! All are unique and command attention!
    http://buyvccforpaypal.wordpress.com/2013/06/25/buy-vcc-for-paypal-but-where/

  15. Paypal VCC says :
    at

    Very nice looking twitter profiles!

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