In this edition of the Talking Points Podcast, Kevin and I talk about Josh Bernoff’s recent post claiming that social media is dead–and that we should burn it down and start over. It’s a bold claim, and one we discuss in depth. We also talk about a new Pew Internet Research report featuring the latest social media demos and a presentation I gave at a PR conference in Florida recently on digital trends impacting the PR world.
SHOW NOTES – August 27, 2015
“Burn It Down, Start From Scratch And Build a Social Media Strategy That Works”
“Augie Ray, can we admit now that social media marketing is dead?”
SPOTLIGHT: “Case study: How the Minnesota Pork Board dispelled myths with “urban foodie” influencers”
“Mobile Messaging and Social Media 2015”
“9 Digital Trends Reshaping PR”
SHOUTOUT: Karen Fries, Annie’s