Posts filed under Content Strategy

These are the posts filed under "Content Strategy".

Is sharing third-party media articles via social a solid strategy for brands?

Does this sound like a familiar dilemma? “Should we continue sharing articles to third-party sites? I mean, every time we

Behind-the-scenes content: The most over-rated content in the history of the Internet

Last week, Playboy announced it was cutting the nudity out of its magazines. I know, weird way to start a

When will the emoji marketing madness stop?

Yeah, I know. Emojis are everything. I know it’s how all the Millennials of Mother Earth communicate. I know brands

Facebook video views: The new fluff social media metric

Earlier this week, YouTube creator Hank Green authored a pretty pointed post about Facebook video and its many flaws titled

All brands are media: The biggest lie the marketing industry has ever told

One of my favorite blogs is the Content Strategist. It’s full of interesting, insightful and easy-to-read posts about everything in