Posts filed under PR

These are the posts filed under "PR".

When relaunching a new web site actually IS news

By now, most of us have been in the following situation. “We’re revamping our web site–this is big news! Shouldn’t

The not-so-hidden reason staying within the four walls of your company is a really bad idea

In a previous life, I spent my days working for a large health care organization based here in Minneapolis. I had

The real reason the PR agency model is broken

I’m not a career agency guy. I didn’t cut my teeth at Spong. I didn’t work my way up from

Executive announcement news releases – productivity wasters or useful PR tools?

Back when I was working for other people, I had a job where I had to write and post a

The most essential–and overlooked–skill in PR

With a headline like that, you might expect me to talk about something like media relations skills, or video editing