Social Media Training
sparked – a different kind of digital and social media training program
“Where should I send my team to get quality social and digital media training?”
It’s a question we hear all the time–from clients, colleagues and friends. And the answer isn’t as easy as you might think.
Social media certificate programs exist, but they don’t seem to be credible enough.
Local universities offer classes, but they are often led by tenured professors who may not have the real-world experience required to offer more tactical training.
There just isn’t a great option.
sparked was designed specifically to provide quality, real-world digital and social media training–led by people working for Fortune 500 companies and large agencies who are doing the work every day.
The next sparked event will take place on Tuesday, February 27. You can buy tickets here.
Our next workshop on Tuesday, February 27, will focus on paid advertising on Facebook. Taught by Kristen Pechacek, Senior Digital Marketing Manager at Anytime Fitness, this hands-on session will walk you through the process of planning and setting up your Facebook advertising campaign from beginning to end through Facebook Business Manager.
Key takeaways will include: Facebook ads overview; how to achieve your business objectives using Facebook ads; how to choose an appropriate ad type; how to define your audience (e.g. custom and lookalike audiences); how to use Facebook Pixels; best practice techniques and examples; and how to measure your ad’s performance.
You’ll walk away with a 30-day action plan and set of resources that you can start using right away.
Registration is open, but limited to just 30 participants. That way, we can keep the training more hands-on and intimate, and give you more networking and learning opportunities after the day of training is over.
Again, you can buy tickets here.
Questions–contact us at firstname.lastname@example.org or email@example.com.
Jamie Plesser, Digital Marketing Director
Arik Hanson, Principal-ACH Communications