Tag Archive | "PR case studies"

PR Rock Stars: Tressa Robbins

Monday, December 10, 2012


Tweet Today’s Rock Star interview is with Tressa Robbins. Now, Tressa is one of those folks I don’t know all that well. We’ve never met in person. I’ve never heard her speak. But, I still feel like I know her a bit. Tressa has commented on my blog many times. We’ve went back and forth […]

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Are we helping or hurting by blogging about PR flame-outs?

Thursday, December 29, 2011


Tweet I realize the fact that I’m writing this post subverts my whole point, but I’m going to write it anyway because I think it’s an important conversation. By now, you’ve probably seen the recent PR flame-out between Ocean Marketing (i.e., Paul Christoforo) and a customer (“Dave”) on a number of blogs across the Web […]

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